Sep201411

Powderfinger Promotions Celebrates 20th Anniversary

Iconic radio promotion and publicity agency has helped artists from The Dresden Dolls to Umphrey’s McGee achieve massive success.

BOSTON – September 11, 2014

Celebrating their second decade of service to the music community, Powderfinger Promotions has deftly navigated a rapidly evolving music industry to help introduce new music to an eager audience.

“We’ve nurtured relationships with hundreds of radio stations across the country,” explains founder David Avery. “Those relationships build trust, so that when we reach out with new music, they’re excited to hear what we’ve got to share.” Those relationships have helped propel hundreds of artists onto important radio charts published by CMJ, FMQB, Americana Music Association, Relix/Jambands.com, JazzWeek and Roots Music Report.

moe.

moe.

“I can not imagine not having Powderfinger as part of the moe.team,” says John Topper, Moe.’s manager. “Their insight, advice, effort they have given to our projects over the last 15 years has helped us immensely.” Powderfinger’s reach isn’t limited to radio. Publicity and tour support play a strong role in helping bands achieve their professional goals.

“We help drive fans to your shows, generate meaningful press coverage, and keep your online platforms up-to-date and engaging,” says Melissa Ziegler, Powderfinger’s Head of Publicity. The team at Powderfinger Promotions wants to share this milestone.

The first two bands to mention this press release will receive 20% off any Powderfinger service. If you’re about to release new music, this could be your lucky day. More information and official rules can be found at www.powderfingerpromo.com/anniversary.

Press Contact: Melissa Ziegler – Head of Publicity
Melissa@powderfingerpromo.com
800.356.1155

About Powderfinger: Powderfinger Promotions–Independent Radio Promotion and Publicity. Since being founded in 1994, Powderfinger has come to be regarded as a top indie radio promotion and publicity firm with ties across North America. Clients include Moe., Stanley Clarke, The Dresden Dolls, Umphrey’s McGee, The Bad Plus, Rachael Sage, and hundreds of others.

Interns Wanted!
Aug201421

Powderfinger Promotions is currently seeking Publicity and Radio Promo interns for Fall 2014!!!

This isn’t one of those coffee-fetching, pick up the dry cleaning type internships.  This is the kind where you’ll be a hands-on part of the team.  You’ll have real responsibilities, learn all kinds of stuff, and have some fun in the process!

Radio Promotion Intern:

We’re looking for someone to do the real job of a College Radio Promoter starting sometime between now and mid-September.  You will be responsible for contacting 100+ radio stations across the U.S. and Canada to promote new music for airplay.

Music Publicity Intern:

You’ll be responsible for writing press releases, doing research, and contacting writers and editors across North America and Europe.

Internship positions are unpaid, but offer college credit, transportation reimbursement, and other cool perks.  Powderfinger is a short walk from the Framingham commuter rail station and has parking available.  And it’s wicked cool.  Did we mention that?

If you’re interested, please send along a resume and cover letter to david@powderfingerpromo.com.

P.S.  Here’s the official “about us…”

We promote new rock, indie rock, jazz, americana, jamband, singer/songwriter, folk, reggae, and new world to radio and writers across North America.  Publicity also reaches into parts of Europe.  We have promoted new releases by many artists, including 311, The Bad Plus, Bernie Worrell (Parliament-Funkadelic and Talking Heads), String Cheese Incident, Dresden Dolls, Maceo Parker, Jimmy Destri (Blondie), Bob Schneider, Elvin Bishop, Gov’t Mule, Michelle Shocked, Steve Winwood, Medeski Martin & Wood, and many (many) others…

5 Tips for Successfully Engaging Fans on Facebook
Aug201420

By Gracie Van Brunt

We all have this frustration when we post something we think is cool and get no recognition for it. Here are 5 tips to help you gain exposure on the massive social media ocean that is Facebook!

1.  The Economy of Words…Get to the Point, Don’t Over-Speak:

What my father used to tell me when I was little is the best way to get AND keep peoples’ attention is by keeping it short and sweet I realize now that as much as we want to believe that people really care what we have to say, the hard truth is….they don’t. Everyone has a life of their own and things already occupy their time and interests. If you really want to get someone’s attention and get them interested, you must keep your words short, sweet and to the point. In the words of John Mayer, “Say What You Need To Say.” [READ MORE]

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